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The Dynamics of Persuasion: Communication and Attitudes in the 21st Century (Routledge Communication Series)

Richard M. Perloff




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 | #25310 in Books |  Richard M Perloff |  2013-07-09 | Original language:English | PDF # 1 |  9.00 x7.25 x1.00l,1.58 | File type: PDF | 568 pages

 | The Dynamics of Persuasion

||2 of 2 people found the following review helpful.| One of my favorite college textbooks!|By Nikki1427|By far, one of my favorite college textbooks that I have ever had the pleasure of reading. The examples in the book were engaging and interesting, and each chapter created further interest. A great read, and I'm glad I got to be exposed to it.|0 of 0 people found the following review helpful.| Well n

With substantial revisions reflecting new research and changes in society, the fifth edition of The Dynamics of Persuasion introduces students to major theories of persuasion and attitudes, using theory as the key to unlock the mysteries of contemporary social influence. Organized in terms of major concepts, issues, and persuasion contexts, the book offers a lucid introduction to the body of scholarly knowledge on persuasion, up-to-date examples of persuasion...

You easily download any file type for your device.The Dynamics of Persuasion: Communication and Attitudes in the 21st Century (Routledge Communication Series)   |  Richard M. Perloff. I was recommended this book by a dear friend of mine.

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