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Strategic Writing: Multimedia Writing for Public Relations, Advertising, and More

Charles Marsh, David W. Guth, Bonnie Poovey Short




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 | #50075 in Books |  2011-07-22 | Original language:English | PDF # 1 |  8.90 x.80 x6.80l,.95 | File type: PDF | 272 pages

||2 of 2 people found the following review helpful.| Love this book!!|By Joslin|I got the Kindle version of this book. The ONLY reason why I would hesitate on giving this 5 stars is, it is difficult to use in the classroom setting because the Kindle version does not include page numbers, however it is not difficult by any means to navigate this book as long as you know the chapter/section you should be studying from.

T

In its third edition, Strategic Writing emphasizes the strategic, goal-oriented mission of high-quality media and public relations writing with clear, concise instructions for more than 40 types of documents.

This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. Featuring a spiral binding, numerous examples and a user-friendly "recipe" approach, Strategic Writing is ideal...

You can specify the type of files you want, for your gadget.Strategic Writing: Multimedia Writing for Public Relations, Advertising, and More   |  Charles Marsh, David W. Guth, Bonnie Poovey Short. Just read it with an open mind because none of us really know.

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