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| #1218321 in Books | 2013-12-27 | 2013-12-13 | Original language:English | PDF # 1 | 9.53 x.49 x6.69l,.85 | File type: PDF | 216 pages|
"Recognizing and emphasizing business and sociocultural influences, this is a timely and unique examination of public relations in the sport industry. Along with providing a broad and well-researched theoretical foundation, L’Etang embeds throughout the text relevant examples and strategic applications of Sports PR in practice." - Paul M. Pedersen, Indiana University
"A cleverly integrated and dynamic text, Sports Publi...
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