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Public Relations and Marketing for Archivists: A How-To-Do-It Manual (How-To-Do-It Manual Series (for Librarians))
Russell D. James (Editor), Peter J. Wosh (Editor)
[PDF.yi87] Public Relations and Marketing for Archivists: A How-To-Do-It Manual (How-To-Do-It Manual Series (for Librarians))
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| #2734461 in Books | 2011-08-01 | Original language:English | PDF # 1 | 10.90 x.60 x8.30l,1.55 | File type: PDF | 250 pages|
In the debut Society of American Archivists and Neal-Schuman co-publication, editors Russell D. James and Peter J. Wosh and a team of expert contributors create the first how-to manual to help archivists successfully promote their collections and programs to a rapidly expanding pool of potential users, donors, and collaborators. Here, you'll find a helpful introduction to public relations basics, from writing good press releases to evaluating PR services to working with ...
You can specify the type of files you want, for your device.Public Relations and Marketing for Archivists: A How-To-Do-It Manual (How-To-Do-It Manual Series (for Librarians)) | Russell D. James (Editor), Peter J. Wosh (Editor). I was recommended this book by a dear friend of mine.