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| #518518 in Books | Stuart Ewen | 1996-11 | Original language:English | PDF # 1 | 9.00 x1.13 x6.00l,1.53 | File type: PDF | 480 pages | PR A Social History of Spin||8 of 8 people found the following review helpful.| Public Relations: To inform or persuade?|By ewomack|Public relations (PR) has become so pervasive that its very existence almost goes undetected. Some of it remains on such a level of subtlety that many observers would never notice. Seeing PR requires knowing what to look for. It lurks in obvious places such as advertising and political dialogue. But it can also appear in less
The early years of the twentieth century were a difficult period for Big Business. Corporate monopolies, the brutal exploitation of labor, and unscrupulous business practices were the target of blistering attacks from a muckraking press and an increasingly resentful public. Corporate giants were no longer able to operate free from the scrutiny of the masses.The crowd is now in the saddle,” warned Ivy Lee, one of America's first corporate public relations men...
You easily download any file type for your device.PR! - A Social History of Spin | Stuart Ewen. Which are the reasons I like to read books. Great story by a great author.
