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Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication

Kara Alaimo




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 | #293705 in Books |  imusti |  2016-08-11 | Original language:English | PDF # 1 |  8.75 x6.00 x1.00l,.0 | File type: PDF | 496 pages

 | Routledge

||2 of 2 people found the following review helpful.| Highly Recommend This Book to Marketing and PR People!|By Hilary Jm Topper|As we become more and more globally centric, I’ve been finding that I have been conducting business with people all over the world. If you had asked me 10 years ago, if I would be doing business with someone in China or in Turkey, I would have laughed at you. But today, this is a reality.

Pitch, Tweet, or Engage on the Street offers a modern guide for how to practice public relations and strategic communication around the globe. Drawing upon interviews with public relations professionals in over 30 countries as well as the author’s own experience as a global public relations practitioner in the United Nations and in U.S. President Barack Obama’s administration, this book explains how to adapt public relations strategies, messages, ...

You can specify the type of files you want, for your gadget.Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication   |  Kara Alaimo. A good, fresh read, highly recommended.

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