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Persuasive Communication

Erwin P. Bettinghaus, Michael J. Cody




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 | #270137 in Books |  Cengage Learning |  1994-01-02 | Original language:English | PDF # 1 |  9.25 x.94 x7.50l,1.45 | File type: PDF | 416 pages

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This classic, cogent analysis of the major theories of persuasive communication includes many examples from advertising, the legal profession and social sciences research.



You easily download any file type for your device.Persuasive Communication   |  Erwin P. Bettinghaus, Michael J. Cody. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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