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Persuasion: Social Influence and Compliance Gaining, 5e

Robert H Gass, John S Seiter




[PDF.kv18] Persuasion: Social Influence and Compliance Gaining, 5e

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 | #13646 in Books |  Pearson |  2013-02-15 |  2013-02-15 | Original language:English | PDF # 1 |  9.00 x.70 x7.30l,1.21 | File type: PDF | 400 pages

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||1 of 1 people found the following review helpful.| Good read, even for a textbook|By Kate Blood Ferguson|I have this as a textbook for a class on Persuasion, and it surprises me how much I enjoy reading this. The ideas are very clearly organized and funny anecdotes are littered throughout. Sometimes I forget I'm reading this for class I end up enjoying it so much. This is a good read for anyone interested in learning to be m

Persuasion: Social Influence and Compliance Gaining first helps students understand established theories and models of persuasion.  It then encourages them to develop and apply general conclusions about persuasion in real-world settings.

The 5th edition explores how social media continues to be a form of influence, but it also looks at grassroots movements, such as the Tea Party and Occupy Wall Street, and traditional forms of persuasion, such as...

You easily download any file type for your device.Persuasion: Social Influence and Compliance Gaining, 5e   |  Robert H Gass, John S Seiter. I was recommended this book by a dear friend of mine.

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