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Managing Corporate Social Responsibility: A Communication Approach

W. Timothy Coombs, Sherry J. Holladay




[PDF.ar71] Managing Corporate Social Responsibility: A Communication Approach

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 | #429244 in Books |  2011-10-03 | Original language:English | PDF # 1 |  9.10 x.45 x6.04l,.63 | File type: PDF | 200 pages

||0 of 0 people found the following review helpful.| Good BOOK|By Anumati|Good Book, very essential information and guidance on practices of Managing Corporate Social Responsibility. Had to read it to write my thesis.|0 of 0 people found the following review helpful.| good textbook|By May Hauer-Simmonds|may hauer simmonds said: great book! very good approach about pr and social c

Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly accessible style, the book guides readers in a focused progression providing the key points they need to successfully navigate the benefits and implications of managing CSR.

  • Chapters are organized around a process model for CSR that outlines steps for r...

    You can specify the type of files you want, for your device.Managing Corporate Social Responsibility: A Communication Approach   |  W. Timothy Coombs, Sherry J. Holladay. I really enjoyed this book and have already told so many people about it!

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