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Dynamics of Mass Communication: Media in Transition (B&B Journalism)

Joseph R Dominick




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 | #32731 in Books |  McGraw-Hill Humanities/Social Sciences/Languages |  2012-03-02 | Original language:English | PDF # 1 |  10.80 x.70 x8.80l,2.20 | File type: PDF | 496 pages

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||2 of 2 people found the following review helpful.| Great book on Mass Communication|By kickguru|I used this book for a class. If you want to learn about popular forms of mass communication then I recommend this book. It puts it in laymen terms. I don't work in the mass comm industry but consume mass comm greatly. This made me understand the inner workings of the devices of communication I use on the daily. It also helped me see

Well-known for its balanced approach to media industries and professions, Dynamics of Mass Communication offers a lively, thorough, and objective introduction for mass communication majors and non-majors alike. Dynamics of Mass Communication takes a comprehensive and balanced look at the changing world of mass media. Social media, ‘apps’ and the new media Goliaths are new and major themes of the 12th edition. Explore how the tradit...

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